Vizio is pleased to announce recently that they have signed a deal with pop star, Beyonce Knowles – Carter. The amount that Beyonce will be given was not released, but under the deal. Vizio will be allowed to use her to help market any new products that will be coming within the next year. In return, Beyonce gets to participate in the design and performance characteristics of all Vizios’s new audio, visual, and web-enabled products. “Beyoncé is in an elite class of entertainers who are globally known and respected for their talent on stage and in front of the camera,” said Laynie Newsome, Co-Founder and VP Sales & Marketing Communications of VIZIO. “We believe both VIZIO and Beyoncé are closely aligned as American success stories who have redefined the rules in our respective industries.”

[via Vizio]

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